Today Google published a Tools for Online Success video kit on their website (in partnership with the Small Business Administration) full of great information about ways that small businesses should be using free and low-cost online marketing tools. The kit includes several videos that you can play directly on the screen on various topics from “establishing a presence online” to “educating customers” and “promoting your business online.” Each tip is told from the standpoint of a small business owner who used it with some success. Like Intuit’s recent commercials announcing their low cost website builder, Google realizes that there are millions of small businesses that either aren’t online yet or aren’t doing nearly as much as they could be doing to promote themselves on the Internet. Intuit wants to build relationships with these customers so that eventually they will buy Intuit’s core Quickbooks product and Google of course hopes that eventually they will be Google AdWords advertisers.
We’re big fans of both Google and Intuit and we appreciate all they are doing to get the word out about the value the Internet can bring to small businesses. There are so many online tools that make starting and growing a business much faster and cheaper than it was just five years ago. We hope that many of these business will also see the value of search engine optimization (SEO). SEO is the most cost effective way to market a business on the Internet and our Eden Platform product allows any small business owner to optimize their website for the search engines on their own. Websites built and optimized on Eden Platform receive on average 275% more traffic than websites built on other platforms. We believe that the existing SEO tools for small businesses are either too technical or require the user to already have a good understanding of search engine optimization strategy. Neither option meets the needs of today’s entrepreneurs.
Eden starts at just $10/month and brings the marketing power of search engine optimization to small business owners with no technical or web marketing experience. A 15 day free trial of our small business website marketing system Eden Platform is available on our website. Every small business that signs up for the free trial of Eden receives a personal phone call from one of our marketing experts who offers to conduct personal walkthrough and introduction of the product while they are on the phone. Small businesses who choose to build a new website on Eden Platform or move their existing website to Eden Platform receive a free one hour training on the product when they upgrade to a full account for just $10.


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