Small Business Website Marketing Blog » Partners

Integrating social media on your Eden website

Ryan Kettler — Wed, 14 Jul 2010 20:42:58 +0000

Nowadays, you’ll be hard pressed to find a business that does not take advantage of social media outlets such as Facebook, Twitter, and LinkedIn. These outlets give you the unique ability to reach out to your customers, friends, and other businesses online. They help spread the word and generate buzz regarding recent improvements to your business, changes to your organization, and important news and announcements.

In a recent blog post via Brooks Bell Interactive, they discuss the proper way to integrate social media with your website.

You can use Preation’s Eden Platform to easily connect your website to your numerous social media outlets and here’s how:

View the full article here

Use Eden to increase your Landing Page Quality Scores

Ryan Kettler — Tue, 29 Jun 2010 18:58:24 +0000

In a recent blog post by the Cost-Per-Click experts, ROI Revolution, they discussed how to get higher landing page quality scores in Google. Increasing your quality score will allow Google to serve your ad more often because the search phrase, ad text, and landing page text are all optimized and Google wants to provide the most relevant results to its users. The three areas that Google wants you to focus on to help ensure your website received a decent quality score are “Relevant & Original Content”, “Transparency”, and “Navigability”.

By using Preation’s Eden Platform content management system, you can easily accomplish each of these goals. Here’s how:

View the full article here

Four Web Tools That Make Taxes Easy

aaron — Mon, 14 Jun 2010 20:30:57 +0000

Sonny at Shoeboxed, the online receipt and business card scanning company, had a great post last week about four web tools to help you calculate your taxes in a jiffy. We’re big fans of helping small businesses do things quickly, easily, and at a low cost. And what’s more of a hassle than calculating and filing your taxes? Quarterly estimated taxes are even worse since they come around four times a year.

Get back to working on the parts of your business that you actually enjoy and get your quarterly estimated taxes done with these easy tools put together for you by the folks at Shoeboxed. We hope to continue to see more innovation around age-old problems being solved with really elegant and low-cost online apps. Very cool.

Using Ads with YouTube Videos

Ryan Kettler — Mon, 14 Jun 2010 18:32:34 +0000

Last week, I told you about the 5 benefits of using video on your website. I would like to tie this post in with a recent blog post by the Cost-Per-Click experts, ROI Revolution. In their blog, Chris Crompton, PPC Specialist, wrote about “How to Place Ads on YouTube with Google Adwords”.

If you’ve already determined that videos are a useful and effective means of marketing your product or service, you may want to consider taking things a step further and use Google Adwords to display ads in YouTube videos. This way, your ads will be displayed in videos that correspond to the search criteria used in YouTube, leading to clicks by qualified visitors.

View part one of the article here
View part two of the article here

Eden Picked by Web Firm as 2010 CMS

aaron — Wed, 27 Jan 2010 03:05:10 +0000

Web development and design firm RedMetalBox has picked Eden among three CMSs that they will be using for building websites in 2010. In their video announcement they mention Eden’s automated SEO functionality as a favorite feature. Thanks for picking Eden guys!